The eLearning enthusiast

Eleanor MacKenzie, L&D Professional of the Year 2018, explains how she achieved such amazing engagement with eLearning.

I hear that you have achieved 99% engagement that’s extraordinary – how on earth did you manage that?

I think it was to do with the way we promoted eLearning. Although we joined the Charity Learning Consortium in June 2018, it wasn’t officially launched until October last year. I had trained some people up as champions prior to the launch, made up posters which were displayed in prominent positions and also prepared an eLearning guide.

With the help of the rest of the HR team, we also held a week of demonstrations where users would receive their password and be given the opportunity to logon and try the platform for themselves. I’ve been really pleased with the outcome, it was a lot of work but worth it to get such good engagement.

I hope that winning the L&D Professional of the Year award will raise the profile of our core learning strategy and encourage even more people to make use of the eLearning resources and related training programme.

What would your advice be to others for launching eLearning?

Be passionate about it, and always be ready to promote the advantages of elearning… it’s bitesized, interactive, available 24/7. I spend a lot of time simply talking about how great it is – be an enthusiast.

In a nutshell my three tips would be:

  • Promote and market it
  • Keep the courses up to date and relevant
  • Use a blended learning approach

Why should third sector organisations based in Scotland join us?

There are several reasons:

  • There are so many courses and resources available to charities via the Charity Learning Consortium.
  • The platform is customisable and can be tailored to your organisation’s needs.
  • You can incorporate internal processes and procedures, as well as being able to use it as a booking system for classroom based learning.
  • And to me, the support received from our Account Manager and the Technical Team is second to none.

For me, the Consortium provides affordable learning solutions for our organisation, and also means that I can meet with like minded professionals who share my vision.

About Eleanor MacKenzie

Eleanor MacKenzie is the Internal Communications, Learning and Engagement Officer at the Church of Scotland. She won the L&D Professional of the Year in the Charity Learning Awards 2018.

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