Empathy Mapping Workshop

with Callum Grantham, Content Director at Fresh Egg

Date: Tuesday 9th July 2024
Location: Virtual
Time: 9:30am

In this workshop, we will introduce you to a simple, yet powerful method known as ’empathy mapping.’

Empathy mapping offers a quick and effective approach to understanding the ‘experience’ individuals have with a particular brand, organisation, business, issue, or concept.

We will guide you through the process of utilising empathy mapping to comprehensively document your knowledge on a specific topic. This will enable you to identify opportunities for enhancing your engagement, whether it be online or in person.

We will talk about the following:

  • What empathy mapping is
  • Benefits of empathy mapping
  • Avoiding pitfalls
  • Empathy map template
  • How to complete an empathy map

The workshop will last around 30 minutes and then there will be an opportunity to ask questions.

Register now

CL Consortium Ltd
Vine House, Selsley Road,
Stroud, GL5 5NN

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